Crystalline lagoons add value to iconic Mexican cities and are present in the most important tourist destinations, such as Mazatlan, Cabo San Lucas, Toluca, Veracruz, Monterrey, Punta Mita, and Cancun. Precisely in this last city, the largest in the Yucatan Peninsula, cultural, financial, and tourist center in the region, Crystal Lagoons will mark a new milestone in June, when one of its most emblematic projects will be inaugurated: AVA Resort Cancún.
Powered by the multinational in association with the prestigious AVA hotel chain, this resort will be the largest in Cancun. It will have as its centerpiece a monumental 2.8-acre crystalline lagoon surrounded by white sandy beaches for swimming and water sports.
After transforming the real estate industry and the urban entertainment landscape with the Public Access Lagoons™ projects, also known as PAL™ developments, Crystal Lagoons® technology is also generating a new revolution in the hotel industry, changing the paradigm of vacation developments. In addition to AVA Resort, other prominent hotel chains worldwide, such as Marriott, Radisson, Conrad, and Hyatt Regency, recognize the transformative value of crystalline lagoons and have incorporated this amenity as a centerpiece in their projects, making them the most attractive destinations in the area.
Ash Tembe, Vice President of Sales and Marketing for North America at AIC Hotel Group, confirms this. “Crystal Lagoons is a pioneer in sustainability and innovation. It will offer an idyllic beach landscape where you can enjoy a lively life around the lagoon. Guests can relax in one or four water cabins or engage in non-motorized water sports, all in the same body of water.”